The inspiration for the Kasumi collection was to convey a sense of warm and natural lightness through a wooden structure, without sacrificing the comfort and robustness of the shapes. Its silhouette is clean and crisp, made up of a few elements designed to give the product a measured but distinctive character. To enhance the beauty of the wood without sacrificing the delicacy of the shapes, we connected the two sides with a minimal steel structure integrated into the wooden legs, which further contributes to emphasizing the overall iconic appearance.
Pictures Tommaso Sartori, Alberto Strada
A lounge chair and a two-seater sofa with a clean, lightweight silhouette designed for versatility and comfort. The concept is to create a seat that feels like “your own place”. A space where you’re free to move, change positions, and enjoy time alone or with others. The design features a slender tubular steel frame and a solid connection bar that secures the cushions, giving the piece its distinctive, iconic character. Both the seat and back cushions are crafted from multiple layers of material to ensure exceptional comfort.
Pictures Masaaki Inoue
A design that combines three elements: steel, wood, and fabric, merging industrial and craft aesthetics. The black steel frame, paired with a seat and back featuring cross-stitching and smoothly curved teak arms, adds a unique warmth and visual softness when touched. This design ensures long-lasting comfort while maintaining a light impression, as if each component is gently floating. Suitable for both indoor and outdoor settings, it can be utilized in various situations.
Pictures Alberto Strada
In designing the table, we explored contemporary ways of living and working while preserving Zanotta’s spirit. Inspired by iconic pieces like the Leonardo and Bramante tables by A&PG Castiglioni, we reinterpreted the trestle typology, softening its workshop character for a refined domestic setting.
By locking the trestles with steel crosspieces, we transformed them into a unified, stable structure. This approach reduces volume, improves storage, and supports a range of tops, from glass to marble, with remarkable solidity. The result is a table that invites both work and conviviality, expressing a balanced dialogue between home and workspace, an essential theme of modern living.
Pictures Mattia Balsamini, Studio mist-o
A collection of make-up products made in Japan. The design explores the tension between rigid silhouettes and rounded forms, a key concept that guided the project and unified the collection through a shared visual language.
Pictures Alberto Strada
A glass perfume bottle in two sizes, designed for the Japanese cosmetic brand Shiro. The perfume comes in 12 different scents.
Pictures Alberto Strada, Studio mist-o
A small portable box designed for the Japanese cosmetic brand Shiro. It contains solid perfume in different scents.
Pictures Alberto Strada, Francisca Derqui
We wanted to design a comfortable and versatile chair that feels like a shell but leave the body free to rotate and change position. The key is the balance between formality and casualness, to naturally sit in a straight position or in a more relaxed one. It can be easily used in different contexts, from home to workspaces and restaurants. It’s designed to be light, sturdy, and stackable.
Pictures Studio mist-o
A collection of side tables featuring round, oval, or triangular tops, and consoles with rectangular surfaces. Die cast aluminium legs and extruded aluminium connections support the tops, crafted from marble, wood, or terrazzo.
Pictures Masaaki Inoue, Alberto Strada
Moon is collection of multifunctional storages in four different typologies:
Moon, a bedside table that consists of two side by side half circles that reveal its internal surfaces when opened.
Full Moon, a low and wide volume, with an upper hinged door. It is a low table and also a container who can be used in the living room
or in the bedroom to store blankets, toys or various objects.
Moon Satellite, a container on wheels, which unveils its multifunctionality through two accessible compartments characterized by different sizes and capacities. The idea was to design a small trolley that can be moved around and help in different occasions when you need a place to store things temporarily. For example if you work from home you can use it under the table or desk to store and keep in order pens, paper, chargers or any other tool.
Moon Eclipse, a double volume that combines a low and wide cylinder with a satellite container that can be opened on one side to store bottles or other object to enjoy your relax time in the livingroom.
Pictures Alberto Strada
A study in clarity and balance, the Inari Collection brings together a console/writing desk and a bench, defined by their essential forms and structural elegance. Made from curved metal strips, each piece achieves remarkable stability through minimal construction, relying on pure lines and a thoughtful use of material.
The desk and bench share a common design language: restrained, geometric, and purposeful. Their archetypal silhouettes and balanced proportions reflect a search for deep simplicity and formal coherence. With a strong visual presence and quiet sophistication, the Inari Collection is equally at home in a domestic interior or a curated gallery space.
Pictures Alberto Strada, Tommaso Sartori
Image direction and graphic design for Ichendorf, from 2017 to 2024.
Our goal was to present the product in a simple, serene atmosphere with a timeless style, a visual language that could endure over time. We aimed for a fresh and familiar form of communication that wouldn’t quickly feel outdated or repetitive. The concept centered around still life imagery, but with the products interacting with each other and with other simple elements such as chairs, books, food, and occasionally human hands or body parts.
Pictures of the catalogues Francesco Caredda
The Tequila Sunrise collection was developed with the intention of making color a fundamental element of the design, central to the concept rather than a decorative afterthought or a secondary variation of an existing product. By using industrial borosilicate glass pipes in both vibrant colors and clear finishes, the pieces create a striking juxtaposition that gives the impression they are already filled with liquid. Each element is meticulously hand-blown, celebrating the craft and clarity of the material.
Pictures Alberto Strada
This collection of borosilicate glass carafes explores the use of basic yet precise industrial techniques applied to glass piping. The concept centers on transforming the standard cylindrical form of industrial glass tubes: reshaping the top into a conical form, then pulling the glass to create a spout. This method enables the creation of multiple typologies that share a unified, coherent design language.
Pictures Alberto Strada
A collection of carpets named Kumo, meaning “cloud” in Japanese, takes inspiration from the fabrics used for kimonos, looking to enfold into a carpet the lightness and simplicity of a usually worn pattern. Available in three different versions, these flat weave rugs, woven on a vertical or horizontal loom, are thin and therefore highly versatile, integrating the Japanese expressiveness with the technique of textile artisans in Lahore, Pakistan, naturally creating elegant products and materials.
Misore: A carpet that evokes abstractly a surface on which large flakes of snow are placed, hence the name Misore, which one could translate as “sleet”.
Kinsame: A slightly irregular pattern that, on a large scale, seems to disappear and gives the impression of a world seen through heavy rain.
Minamo: Carpet with a geometric and regular pattern that would call to mind a surface of calm water, only slightly rippled by a steady wind.
Pictures Alberto Strada, Tommaso Sartori
This product brings to life a straightforward and practical object that appears almost primitive in both its form and method of production. It consists of a structure from which a hand-made net is suspended, forming a container for the pillows. The hand-crafted nature is immediately evident in the “imperfections” of the netting, which, though simple and austere, carries the distinct character of artisanal work. Slightly unconventional for its type, this piece can be seen as a modern, minimalist reinterpretation of a hammock, offering a unique and informal way of use. Suitable for outdoor settings, its generous dimensions and distinctive shape allow two people to sit facing each other. This arrangement supports the original intent: to foster social interaction and encourage meaningful dialogue between individuals.
Pictures Alberto Strada, Tommaso Sartori
This seating family is designed to seamlessly transition between indoor and outdoor environments, not just through finishes, coverings, or materials, but by embracing a shared design language. The result is a collection that feels informal and lightweight, offering the visual and physical comfort expected of indoor furniture.
Composed of just three essential, fully exposed elements, an aluminum frame, an integrated aluminum container that doubles as a functional support, and a set of cushions. The collection allows for a wide variety of configurations, all unified by a consistent and refined aesthetic.
Pictures Alberto Strada, Studio mist-o
A series of small tables available in two diameters and three heights, designed with versatility in mind. The concept allows for different materials to be used for the tabletop, making the product suitable for a wide range of environments.
At the core is a thoughtfully engineered frame that performs all essential functions: it serves as the hardware to which the legs are attached, supports the tabletop, and provides protection against impacts.
The table is fully disassemblable, minimizing volume for transport and storage. This design also facilitates easy separation of materials, making components simple to replace or recycle.
Pictures Alberto Strada